Abstract:
With the development of strategy literature strategic aspect of human resource management in the
organizations has been among the most remarkable subjects of research papers. The 21st century companies are keen on
human resources as they are the assets for an organization. These assets play a major role towards enhancing the
performance of a company. As these companies look towards optimizing their human resources practices, they evaluate
solutions that provide strategic human resource/capital management. This well-developed, people-centered approach
to business involves a variety of HR-related processes—such as recruiting, on-boarding, payroll, talent management,
and others—working together as one, unified ―team‖ to improve the overall health of the organization, by building
upon the individual strengths of its people. This study sought to investigate the effect of selected Strategic Human
Resource Management practices on employee performance in the Manufacturing Industry, a case study of Equator
Bottlers Limited. More specifically the study examined the effect of strategic staffing, strategic training and strategic
reward on employee performance in Equator Bottlers Limited. The research was anchored on universalistic and
contingency theories. The study adopted a case study with descriptive and cross-sectional research design. The target
population of this study were all the 124 employees of Equator Bottlers Limited thus a census sampling method was
used. Primary data which was collected by use of questionnaires. The self-administered questionnaire employed the
Drop and pick later method. Piloting was done in Rift Valley Bottlers, Eldoret Town, with a sample of 11 employees to
ascertain whether the instruments would yield the required data, and to further improve on the data collection
instruments. The questionnaire was also tested for validity and reliability. Descriptive (percentages and means) and
inferential (correlation and regression) techniques were used to analyze the collected data with the assistance of the
Statistical Package for Social Sciences. The three independent variables that were studied (strategic staffing, strategic
training and strategic rewarding) explained a substantial 57% of the employee‘s performance in Equator Bottlers
Limited as represented by adjusted R2 (0.577). The results further indicate that strategic reward(r=.674, p=.000) indicated
the highest association to employee performance, followed by strategic training(r=.459, p=.012) and lastly strategic
staffing(r=.443, p=.016). Multiple linear regression analysis using the beta coefficients on the line of best fit pointed out
the decision rule was to reject Ho: βi = 0 since the regression coefficients were significantly different from zero and
consequently Rejected all the null hypothesis of the study. The study recommends future research to explore these
relationships by testing the causal order of employee commitment potentially that could affect perceptions of the system
of SHRM practices and superior employees‘ performance. Therefore, the causal order needs to be investigated further